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Did you know that most search engines can not “read” graphics? Did you also know that keywords and phrases in your “title tag”, “meta tags” (in the HTML of your site) and the references in the text are often very important for search engines to be able to analyze a websites relevance ranking for a search? Optimization title tags, meta tags and body text for search engines gives you a better chance of ranking highly for certain words or phrases you expect potential visitors to type in the search engines to find your site. (more…)

If I were to ask you, “Are you sure that your website is search engine compatible?” What would you say?

What if I were to ask: “How many search engines is your site been registered on?” And what about “Does your website have the optimal title and meta tags?” (more…)

Off Page SEO or Search Engine Optimization is to try and improve the positioning of your page in search engines. The only thing you can do on your site to increase your ranking is to build more links. More links usually leads to a better Google PageRank and will improve your ranking in search engines.

When you try to get more links you have to think about quality, not all links are created equally, and links to sites of poor quality will have little or no impact on your ranking. The best types of links you can get is from reliable sources such as universities, newspapers and even some first-class directories like DMOZ and Yahoo. (more…)

Link Building Strategies and Tips

# 1 Purchase / create links to relevant sites to yours

Links on relevant sites are more powerful and should be the main focus of your link building / acquisition effort. While the links on irrelevant sites will always help, they will not be much help. There is also the question of what “relevant” means. Is it possible for the two places to hang together without being in the same category? For example, a website on cars may be relevant to a site on stereos, even if they are two different things. Consider the relevance this way, users of ‘site A’ may be interested in the content on “Site B”. A good example of this are the themes of strengthening links and web design. While the topics are very different, most manufacturers are interested in linking information from web design and vice versa. (more…)