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5 How one can Turn Old Content Into New Link Bait

Posted on July 22, 2013

We all know the significance of clean content. It’s the lifeblood of any blog, and the main target of anyone whether or not they are using a distinct content business plan, or not. But what many folks miss is the significance and benefits of repackaged content.

Link Bait Anyone who has a blog ought to be making the most of old content by breathing new life into it. One blog post may have various uses and attract traffic such as you never imagined.

Here are five (technically ten!)how you can re-purpose old content into new link bait.

1. Infographics and Cheatsheets

In a global it truly is centered rather a lot around social media, it’s now essential to provide content that was broken all the way down to be both easy to view and to share. Both infographics and cheatsheets apply, giving a bare bones, visual representation of assorted core concepts (here’s a great example that didn’t event require any design skills). Either one of this stuff are very talked-about on sites like Pinterest and Facebook, in addition to other social sites round the web. Making them a good way to make use of old content in a brand new option to draw new links.

How: Listed below are some easy infographics tools and listed here are more tools from Moz.

2. Presentations and Slideshows

Presentation

Lately it has become more common to peer presentations rather than traditional articles. an effective example are sites like Upworthy, that regularly offer full presentations in slideshow form as a dynamic way of presenting information.

One of my favorite presentations from the positioning is their explanation of ways to make content go viral. That may be a smart way to provide data and have interaction the reader, including with content that was already made right into a standard blog post during the past. Gallery slideshows is usually used, with the outline box containing the text broken down for speedy context.

How: Haiku Deck Free Presentation App for iPad

3. Ebooks and Series

Zinepal

One of the perfect how one can repackage content in a free and fast way is making it into an ebook.

You can offer them for free of charge, or for a social media ‘like’. With the intention to stretch content you might always return into old posts and find topics that may be made right into a larger series. This requires new writing to your part, however it a good way to expand on points mentioned in previous content.

How: Tools like Anthologize and Zinepal will do that for you, allowing you to pick what posts to incorporate after which editing the format for a chapter book version of your site. WP Beginner may be featuring an awesome WordPress plugin that may build you Twitter following in the event you commit to give that pdf away.

4. Videos and Podcasts

More and more videos in response to posts for blogs has been showing up on YouTube and Vimeo lately. These are often just tutorials, sometimes slideshows-style videos. Either way, they work well and provides a more visual technique to get a degree across. Readers preferring their content moving will adore it, and it grants a brand new demographic to focus on.

You may also do podcasts, reading audio versions of posts, having a separate show, having interviews or the rest you may desire. Single Dad Laughing, a blog run by Dan Pearce, is an example of a website that has chosen to head the podcast route moreover the essential text posts.

How: Videos: Screenr (free, easy and requires no tools to download!) + after which Podcasts: The way to Turn YouTube Channels into Subscribable Podcasts

Screenr

5. Best-Of and Master Lists

One of the primary rules I learned about content marketing was using lists, like this one here. They’re a quick way of giving information, formatted to make it easier for the reader to skin through. Lists, both best-of and master lists of third party or in-site links, are always a great way of repackaging content. Plus, it lets you promote an old posts in a brand new way and so drive traffic back to something you’ve got made before.

How: Easily create round-up articles with this plugin and in addition do this plugin to construct FAQ.

Do you will have any ideas for re-purposing content Tell us within the comments.

Author information

Ann Smarty
Ann Smarty
Community Manager at Internet Marketing Ninjas
Ann Smarty is the professional blogger and guest blogger, social media enthusiast.
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The post 5 Tips on how to Turn Old Content Into New Link Bait appeared first on SEO Chat.

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